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11 09, 2014

Do You Value Your Employee’s Loyalty? A Look at Advocacy.

By |September 11th, 2014|Influencers, Social Media, Workplace|0 Comments|

Though brands have many resources available to positively increase their reputation and awareness, there is one resource businesses can always rely on – their employees. Loyal employees who love their brand and share growth in the company can fuel company growth and help achieve business objectives.
Utilizing an advocacy program can empower your employees to act as brand representatives, promoting your brand and engaging with the audience and customers. Allowing your employees to advocate for […]

5 09, 2014

5 Social Media Trends for the Fall

By |September 5th, 2014|Social Media, Social Media Marketing, Trends, Uncategorized|0 Comments|

The weather is getting cooler and we’re spending more and more time indoors. We’re searching photos. uploading videos to Instagram and posting links of our favorite experiences in anticipation of the winter months.
As the seasons change, your followers habits are as well. Don’t fall behind. While keeping the focus on growing your business and increasing your customer database, remember how valuable social media is for your company. Below are 5 social media trends for the […]

28 08, 2014

Brand Ambassadors: Hook, Line & Sinker

By |August 28th, 2014|Branding, Influencers, Online Community|0 Comments|

Are you fishing for brand ambassadors or do they willing jump in your net? A brand ambassador is a valuable asset. Realizing their importance is a step in the right direction. But how do you entice them to stand up on your behalf?
You can’t force the relationship. Here are 5 questions to consider if you want to reel that potential ambassador in to join forces with your brand.
1. Who is a brand ambassador?

A brand […]

21 08, 2014

5 ways to increase your blog traffic

By |August 21st, 2014|Content, Content Marketing, Social Media Marketing|0 Comments|

We’ve all been there.
After hours upon hours spent on creating the perfect blog post, you’ve finally hit publish and are waiting for the views and shares to roll in.
Tumbleweeds. You have a few tracked readers, but there’s little to no engagement.
We’re here to share 5 great ways to increase your blog traffic and help drive business for your brand.
1. Promote more than once.
From Twitter to Facebook and LinkedIn, it doesn’t hurt to share […]

14 08, 2014

7 Ways to Prepare for a Social Media Crisis

By |August 14th, 2014|Community Management, Content Moderation, Social Listening, Social Media Management|1 Comment|

Picture this scenario. You’ve been off for the weekend, enjoying time with family and relaxing. Monday morning rolls around and you sign into your social profiles. Suddenly your eyes stop at a comment written in caps with lots of exclamation points and question marks. You discover that on Friday night, a recent customer of yours vented her frustration with your company. An order she had expected to arrive was delayed and she wanted to […]